From Jo Harvey, Founder – Babyjo Babyjo was “conceived” in mid 2007, when my daughter Mia was approximately 5 months old. When she suffered a mild case of eczema (yet worrisome enough for a new mum and dad), I started researching the best clothing and natural product to help alleviate the problem. It was then that I came across Bamboo fibre, and after extensively testing and trialling bamboo, I saw firsthand how soft is was on her skin, and how well it helped to manage her eczema. From that day forward, I embarked upon designing a range of bamboo items for the growing number of babies and toddlers with eczema, and also because I am in love with the feel and qualities of this fabric. Babyjo clothing is not just for bubs suffering eczema, but for any mum or dad who loves their precious little poppet enough to think of their comfort and the “health” of our environment. The more that I work with bamboo and see or hear feedback from our customers as to how their children adore our range, the more I fulfill my dream to supply sustainable, functional and affordable clothing to children worldwide. I am confident that once you feel bamboo fibre for the first time, you will fall in love with it too. Add together bamboo’s natural organic qualities, thermo regulation and luxurious feel and you have a functional, environmentally sustainable and impressively designed range of clothing. More than 2 years on, Babyjo is fast becoming a well known and respected label for all things lovely and made from bamboo, and is stocked in many gorgeous retail shops and online boutiques worldwide. We know that you will love our garments and we are proud that so many little ones are loving the feel of Babyjo Bamboo.